Are You Ready to Launch an Affiliate Program?

How well-defined is your sales funnel or sales process for turning visitors into customers?(Required)

We capture leads on our site but don’t have a system to nurture and convert

We don’t have a clear sales funnel we just hope visitors will buy, with no defined steps.

We have a clear, optimized sales funnel that captures, nurtures, and converts leads.

If you had to start an affiliate program today, can you think of at least one person or business that could potentially be a partner?(Required)

I can immediately think of at least one good potential partner

No, I wouldn’t know who to ask or where to start

I can think of a few people, but I’m not sure if they’d be interested

How often do you generate sales directly from your marketing automation?(Required)

It happens occasionally (some sales come from this)

It’s never happened

It happens often (most sales come from this)

How optimized is your website for converting visitors?(Required)

We don’t have any calls to action on our site.

We have at least one lead magnet in-addition to calls to action to buy or schedule

We only have direct calls to action to buy or schedule.

How steady and reliable is your revenue stream from this product?(Required)

We have some paying customers, but sales are irregular or modest.

Sales are rare or the product is pre-revenue.

A stable sales rate or growing monthly revenue

How strong is your personal brand or online presence in your niche?(Required)

I have a prominent personal or business brand in my niche.

I have some online presence.

I don’t have a personal brand or following.

How involved are you in industry groups, communities, or events?(Required)

I actively engage in industry communities (online groups, forums) or frequently attend industry conferences/meetups and make my presence known.

I’m not active in any industry forums, groups, or events (either online or in-person).

I sometimes participate in an industry forum or attend a networking event/conference, but not regularly.

How clearly defined is your target market and unique selling proposition (USP)?(Required)

We know our exact target audience based on direct customer feedback

We don’t have a well-defined target customer

We have a general idea of our target customer based on preliminary research

What is the state of your website?(Required)

A basic static site with no blog or other content (home, about, contact)

A robust site with a blog, with a full sitemap of pages and information

A basic site with a blog, and calls to action

Have you ever made sales directly from your website?(Required)

No, I haven’t made any sales from my website yet.

Yes, and I have made sales from organic traffic

Yes, but only from launches and focused pushes on social media

How would you describe your product’s launch and market acceptance?(Required)

Fully launched with consistent sales and clear market demand.

Launched and making some sales, but still testing the waters.

Not yet launched or just launched with no significant sales.

How easily could you leverage your network or audience to find affiliate partners for your product?(Required)

I have a strong network or a loyal audience, and I’m confident many would be interested in collaborating or becoming affiliates.

I don’t have an obvious pool of contacts or an audience that I could approach for affiliate opportunities.

I have a few contacts or followers who might be interested in partnering, though it’s not a large audience.

Do you collect customer feedback and use it to improve your product?(Required)

We have received very little to no feedback

We’ve occasionally get customer feedback, but it’s inconsistent.

We consistently collect user feedback and have iteratively improved the product to better meet customer needs.

What evidence do you have of product-market fit or market demand?(Required)

Repeat customers, waitlists, or high engagement show clear product-market fit.

We’re not sure yet if there’s strong demand for our product.

Positive customer feedback or initial sales indicate potential demand.

How extensive is your professional network within your industry?(Required)

I have very few contacts in my industry.

I’m well-connected with many contacts and colleagues in my industry, and I network regularly.

I know some people in the industry.

Great! Now where should we send the results?

Name(Required)

Email(Required)

Product Website(Required)